Blog

News flash: Instagram is key for your digital marketing efforts. But keeping up with the major platform shifts makes tracking - and optimizing - is a huge challenge. If you want to get and stay succes ...

The average success rate of most AB testing programs hovers around 12%. Yep, for every 100 experiments you run, only 12 of them will generate an increase in conversions. That's worse than a coin toss. ...

As an affiliate marketing manager, you have a lot of responsibilities. You need to grow your program, schmooze with your top affiliates, and manage tasks in between. But where do you find the best aff ...

The Coming Partnerships Revolution' ' Throughout history, we have seen new technological advancements initially deployed by looking into the past, only to really create new opportunities once the tech ...

International markets can be big business'or they can be a flop. Making the difference, in many cases? Adopting best practices. In this Affiliate Summit West 2021 panel moderated by Partnerize VP Char ...

Affiliate marketing is NOT what it was ten years ago. Not only is there more competition than ever... but more and more challenges have entered the arena. First there was the Google Panda update to it ...

Are you an affiliate program manager? ' ' Then you don't want to miss our upcoming workshop, 'Affiliate Types, Attribution and Program Optimization,' with Tara McCommons and Choots Humphries.' ' Learn ...

I'll cut straight to the chase' It's time to MARK YOUR CALENDAR! ' Affiliate Summit West 2023 January 23-25, 2023 Caesars Forum 3911 Koval Ln, Las Vegas, NV 89109 ' We're Back in Q1 If you're like us, ...

Clients often seek my counsel on issues related to Affiliate Marketing legal disclaimers and disclosures. For example, this might require guidance on the substance and placement of legal disclaimers f ...

Even though a lot of affiliate marketing is focused on the B2C world, the B2B world is a great opportunity. While the B2B world might have longer sales cycles, it is possible to scale quickly. At Affi ...

' If you want to build a successful business, you should take advantage of micro-affiliates. But in order to get the most out of micro-affiliates... you need to make sure you are serving them well and ...

Recently, there has been a significant push to move to a cookieless world in affiliate marketing. For a long time, affiliate marketing has been driven by cookies. Essentially, cookies track the moveme ...

' Are you looking for a way to maximize the profitability of your Facebook ads? ' If so, you need to put creative funnel systems to work for you. Recently, we were honored to listen to Alex Fedotoff, ...

You may have heard that in 2019 AM Days joined forces with Affiliate Summit. Rather than being a conference of its own, this new format assumes AM Days as a series of advanced affiliate marketing work ...

Today's consumers have more information than ever before. If they want to buy something, there's a glut of readily available information to help guide the decision-making process. At the final event o ...

Many people think of affiliate partnerships in terms of bottom-of-funnel marketing. But this overlooks the role affiliate marketing can play as a full-funnel marketing tool, according to Matterkind VP ...

Affiliate marketing has gone through a lot of changes recently, and digital marketing as a whole has had to adapt to changing user expectations. Traditionally, companies use an affiliate partner model ...

Spoiler: people are spending more time on mobile devices than ever before. ' And while the extra time online sounds like good news for marketers... they're missing out on one critical key to maximizin ...

It's no secret that sustainable products and ethical shopping is a hot trend with steady growth.' Shoppers demand insight on the origins and ingredients of their product. This mean that product educat ...

Digital Marketing is not what it was in 2019. Or 2020. Or' (sorry) in 2021. What was working for the last five years just isn't cutting it anymore. And while we don't recommend you chase digital marke ...

As Founder + CEO, Pipe & Lime Media, LLC and Funnel Gorgeous, Julie Stoian has a lot of knowledge and know-how regarding'how to get more money out of the customers you already have.' Here's a look at ...

In 2022, going all-in on social media is a non-negotiable. It's critically important for your brand awareness, engagement, and trust-building with your audience. But when it comes to driving traffic t ...

If you're tuned in to Affiliate Summit, it's probably because you want: To meet new partners A seat at the C-Suite table Expert training and guidance from the best in the industry Your fair share of t ...

As Founder & CEO of top-ranked Google Ads agency Solutions 8, Kasim Aslam has learned the ins and outs of Google Ads' Smart Shopping. Not only does he have a successful track record of generating sky- ...

As CEO of MaxWeb Affiliate Network, Anna Gita is passionate about native ads. In her 2021 Affiliate Summit talk, she weighed in with expert insights on how to build native ad campaigns that drive reve ...