Wade Tonkin


Wade Tonkin has been managing affiliate programs since 1999. He worked in a variety of other roles in the industry for companies including Kowabunga Technologies and Forge Business and co-founded GTO Management with Joel and Karen Garcia before joining Fanatics in 2010. He\’s the Affiliate Manager at Fanatics, running a team that oversees affiliate programs for 30 + ecommerce sites including Fanatics.com, NFLShop.com, MLBShop.com, NBAStore.com, Shop.NHL.com, SportsMemorabilia.com as well as for pro and college sports teams including the New York Giants, Chicago Bears, Kansas City Chiefs, Washington Huskies and more. Wade has been recognized as Affiliate Manager of the Year twice by AvantLink, is a two time Exceptional Merchant Pinnacle Award Winner with Fanatics. Wade lives in Orange Park, FL with his family and enjoys OrangeTheory workouts, listening to History podcasts and running.