Track A: AI (Session 2)


Moderated by Max Pepe, VP Marketing, AdinCube

11:55 –  Use your website as a tool to automate and enhance your affiliate empire
– DIY tips and tricks on leveraging WordPress, the most popular Open Source CMS in the world.
– Not a developer? You don’t need to be to build automation, features, and functionality with the tools we will discuss.
– The future of automating your content and revenue with artificial intelligence.
Brian Messenlehner, CEO, AppPresser

12:15 How Cross Selling and AI can drive bigger baskets?
– How presenting the cross sell opportunity to your visitors can grow basket size?
– How AI can harness impulse, affordability and improve AOV?
Sri Sharma, CEO and Co-founder, Increasingly

12:30 – Panel Session: With AI removing a layer of human interaction in marketing campaigns, our over reliance on automation will lead to missed opportunities. Listen to experts representing brands, networks and publishers for a lively debate. 
– How will AI converge with affiliate marketing?
– What do we mean be AI when we talk about affiliate marketing?
– What about the impact vs cost?
Dee Frew, Ad Tech Manager, IAB UK
Kenda Macdonald, CEO, Automation Ninjas
Katie King,
Managing Director, Artificial Intelligence in Facilities Management
Sri Sharma, CEO and Co-founder, Increasingly