TITLE:
Advertiser's Crash Course in Affiliate Marketing
DATE & TIME:
July 29, 2024, 9am - 11am.
INSTRUCTOR:
Geno Prussakov, Affiliate Marketing Manager/OPM, AM Navigator
TARGET AUDIENCE:
Advertisers/Merchants, Affiliate Managers, Independent Consultants
EXPERIENCE LEVEL:
Beginner to Intermediate
DESCRIPTION:
Thousands of businesses – including most of the Internet Retailers' Top 500 list – have affiliate marketing programs in place. For some, affiliates generate as much as 60% of their revenue, while others struggle to make their affiliate programs work… Whether you are looking for sales, leads, phone calls, or any other kind of performance, affiliate marketing program can be a powerful tool, if managed right. In this interactive workshop, Geno Prussakov will provide a "true crash course" for developing an affiliate program that works. Geno will walk you through all the key areas of setting up and managing an affiliate marketing program, helping your business make the most of affiliate marketing.
TAKEAWAYS:
Having studied the basics of affiliate onboarding, activation, compliance policing, communication, and program optimization, each attendee will walk away with all the tools and knowledge necessary to make their affiliate program a success.