Blogs
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The most critical part of your sales copy is your hook. It compels your reader to pay attention. If you can't capture the reader's attention, the sale will be lost. At Merchant Mastery, we say... -
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The battle for consumer attention is fierce in today's fast-paced, digital-first world. Brands are seeking efficient ways to cut through the noise -
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For successful affiliates and content creators, leveraging multiple platforms is essential to build and sustain vibrant communities. However, ensuring content translates well across channels... -
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It’s easy enough for anyone with a Shopify page to set a goal of trying to scale things up and boost their sales. But not everyone knows the best place to start to make this happen, even with the best -
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Technologies like artificial intelligence (AI) are transforming the affiliate marketing landscape, and it's important not to be left behind. -
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Some marketers mistakenly believe that large numbers are all you need to build a solid lead-generation strategy. In reality, the quantity of leads usually isn't the best... -
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Google and the Implications of Generative Search Google is everyone's number one traffic source, and Vivek says that's unlikely to change. While click-through rates may be down, the growing volume of ... -
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Real Influence, Real Sales Growth Consumers, especially Gen Z and Millennials, trust their peers' opinions and value their content more than ever. Creators are becoming an increasingly vital part of t ... -
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1. ChatGPT ChatGPT is likely the foundation of your AI-based marketing efforts, but you need prompts that help avoid generic, boring language. Alicia explains that you need to train ChatGPT to produce ... -
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Savannah explains that you. need a steady stream of new content each week to avoid ad fatigue, which sets in quickly. The keys to producing consistent, high-quality content include video editing tools ... -
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Maximize Networking Opportunities 1. Utilize the Affiliate Summit Event App We’ve said it before and we’ll say it again, if you have not downloaded the event app, DO IT NOW! (You are missing o ... -
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The 4 Pillars of Affiliate Marketing Success Adam explains that the outcome of your affiliate marketing boils down to 4 key principles: A desire for your affiliates to make money, not resentment when ... -
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Spreading the Word About Partnerships One of the challenges of getting businesses to sign up for affiliate programs is knowing how to talk about them. The first step is to find the decision-makers who ... -
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Finding the Right Tech Solutions Identifying and implementing tools can make an enormous difference in a publisher's success, but what those tools look like can differ significantly from one organizat ... -
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The Secrets to Dotdash Meredith's Success In 2021, Dotdash, a small company based in New York, acquired Iowa-based Meredith, instantly increasing its workforce by around 4,000 people. It's now the lar ... -
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You’re in a new city, you might be jet-lagged, and you can’t for the life of you think of a place to take your clients to eat after a long day of networking. Don’t worry—we’ve got you covered. -
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We know networking on your feet all day can work up a hunger so we've compiled a list of restaurants and bars near the venue to save you time, keep you close to the action, and ... -
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In today's dynamic digital landscape, competition is fierce and customer attention spans are fleeting; partner marketing has emerged as a powerful tool for businesses of all sizes to expand their reac ... -
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We know networking on your feet all day REALLY calls for a round of drinks, so we've compiled a list of bars near the conference venue to save you time, keep you close to the action, -
You’re in a new city, you might be jet-lagged, and you can’t for the life of you think of a place to take your clients to eat after a long day of networking. Don’t worry—we’ve got you covered.
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We know networking on your feet all day can work up a hunger, so we've compiled a list of restaurants near the conference venue to save you time, keep you close to the action, and most importantly...
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Last spring, Bustle Digital Group became the first publisher to make all of its digital content shoppable. Rather than requiring readers to click away to find featured products, the shopping experienc ... -
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If you're about to join us at ASE22 (May 24-25) you may have a few questions. And to help make things as clear as possible we've compiled a list of the 10 things you NEED to KNOW to crush your time at ... -
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Natalie Jill has created a brand that is recognized around the world. She's authored two best-selling books. She has over 2.5 million followers on social media. Throughout her career, she's rebuilt he ... -
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Everyone wants to be an 8-figure eCommerce brand. The question is which type you want to be. All told, there are really two types of 8-figure eCommerce brands. The first is one that builds their reven ...