Kana Roberts

Kana Roberts, Affiliate Marketing Manager, Microsoft Store Affiliate Program for Microsoft.com. Kana is a passionate performance marketer who started her affiliate career in 2008 and currently leads the strategy and management of the largest revenue affiliate program for Microsoft.com. Kana has a growth and mentorship mindset which empowers affiliate partners and those around her to achieve more. Her expertise is in building affiliate analytics tools to gain greater transparency, find unique incremental opportunities to drive growth and successfully scale her learnings globally. She is the lead for affiliate analytics within Microsoft mentoring several affiliate field managers and is an affiliate analytics advisor in the affiliate community. Kana’s wealth of knowledge and data driven approach provides advanced insights to arm those around her to push beyond status quo.