Cindy Ballard, a performance marketing industry veteran of more than a decade is the CEO of Cindy Ballard Marketing, a Performance Marketing consulting firm. She is the former Chief Operating Officer of Apogee. Cindy transitioned from affiliate to affiliate manager when she joined Greg Hoffman Consulting shortly after the founding of the agency. Formerly Cindy worked with clients designing monthly affiliate promotions for agency newsletters. She recruited for every client and was a true bridge between affiliate and client, answering questions and offering advice in both directions. Cindy provides site reviews and competitive analyses that provide clients with invaluable insights. She also educates on matters of compliance and best practices. Cindy is also a Certified Affiliate Manager.
- Company:Cindy Ballard Marketing
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