Gene Mikhov is CEO and President of both GMB Direct and XVIO, two New York-based online marketing companies. He has more than ten years experience in new-customer acquisition and online media-buying for both Fortune 500 companies (e.g., Verizon Wirelessand Living Social) and New York City establishments (e.g., Club A Steakhouse and RSVP). Mikhov’s latest business is XVIO (www.xvio.com), a full-service marketing agency which focuses on providing retailers with professional website design, reputation management, and social media/search-engine optimization. Gene’s expertise led Club A Steakhouse to gross over $750 million dollars with Living Social in just twelve months. GMB Direct (www.gmbdirect.com) has been an online-marketing industry leader for the past 11 years.